In 1938, AJC invited Richard C. Rothschild, a Yale graduate with extensive experience in advertising and public relations, to join AJC’s Survey Committee. Rothschild accepted and would soon serve a term as chairman. Under his direction, this committee, often working in coalition with like-minded groups, began to use every conceivable means of communication to combat Nazi propaganda and anti-Semitism in America. In the early forties, the work of the Survey Committee was absorbed by the newly established public information and education department, headed by Rothschild.